Legal

1. Introduction

This Privacy Policy explains how Branchly AI, Inc. ("Branchly," "we," "us," or "our") collects, uses, discloses, and protects your information when you visit our website at branchly.ai or use our services.

By accessing or using our website and services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our practices, please do not use our services.

2. Information We Collect

We collect information in several ways when you interact with our website and services:

2.1 Information You Provide

• Account registration information (name, email address, password)
• Profile information and preferences
• Organization and business details
• Communications you send to us (support requests, feedback)
• Any other information you choose to provide

2.2 Information Collected Automatically

When you visit our website, we automatically collect certain information about your device and usage patterns, including:

• Device information (browser type, operating system, device type)
• IP address and approximate geographic location
• Pages visited, time spent on pages, and navigation paths
• Referring URLs and exit pages
• Date and time of visits
• Click patterns and interactions with our website
• Scroll depth and engagement metrics

3. Cookies and Tracking Technologies

3.1 What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help websites remember information about your visit, making it easier to return to the site and improving your overall experience.

3.2 Types of Cookies We Use

We use the following categories of cookies and similar tracking technologies:

• Essential Cookies: Required for the website to function properly. These enable core functionality such as security, network management, and accessibility. You cannot opt out of these cookies.
• Analytics Cookies: Help us understand how visitors interact with our website by collecting and reporting information. This includes data about page views, session duration, user journeys, and site performance.
• Functional Cookies: Enable enhanced functionality and personalization, such as remembering your preferences, settings, and login status.
• Performance Cookies: Allow us to count visits and traffic sources to measure and improve the performance of our site.

3.3 Analytics Services

We use third-party analytics services, including Google Analytics, to help us understand how users engage with our website. These services collect information about your use of our website, including your IP address, browser type, pages visited, time spent on pages, and other usage statistics.

Google Analytics uses first-party cookies to track user interactions. The information generated by these cookies is transmitted to and stored by Google. For more information about how Google uses this data, please visit Google's Privacy Policy.

3.4 Consent Through Use

By continuing to use our website, you consent to the use of cookies and tracking technologies as described in this Privacy Policy. Your continued use of the site after visiting constitutes your acceptance of our use of analytics and tracking for the purposes described herein.

We are actively working on implementing enhanced cookie management controls that will allow you to customize your cookie preferences in a future update.

3.5 Managing Cookies

Most web browsers allow you to control cookies through their settings. You can typically:

• View what cookies are stored on your device
• Delete all or specific cookies
• Block third-party cookies
• Block cookies from particular sites
• Block all cookies
• Delete all cookies when you close your browser

Please note that if you choose to block or delete cookies, some features of our website may not function properly. You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

4. How We Use Your Information

We use the information we collect for the following purposes:

• To provide, maintain, and improve our services
• To process transactions and send related information
• To send you technical notices, updates, security alerts, and support messages
• To respond to your comments, questions, and requests
• To analyze usage patterns and trends to improve user experience
• To monitor and analyze the effectiveness of our services and marketing
• To detect, investigate, and prevent fraudulent or unauthorized activity
• To personalize and improve your experience on our platform
• To comply with legal obligations

5. Information Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: We may share information with third-party vendors and service providers who perform services on our behalf, such as hosting, analytics, payment processing, and customer support. These providers are contractually obligated to protect your information.
• Analytics Partners: We share aggregated, anonymized usage data with analytics partners to help us understand and improve our services.
• Legal Requirements: We may disclose information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas).
• Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
• Protection of Rights: We may disclose information to protect our rights, privacy, safety, or property, or that of our users or others.
• With Your Consent: We may share information with third parties when you give us explicit consent to do so.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. The criteria used to determine retention periods include the nature of the data, the purposes for processing, and applicable legal requirements.

Analytics data may be retained in aggregated, anonymized form for longer periods for statistical analysis and service improvement purposes.

8. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: The right to request access to the personal information we hold about you
• Correction: The right to request correction of inaccurate or incomplete information
• Deletion: The right to request deletion of your personal information
• Objection: The right to object to or restrict certain processing activities
• Portability: The right to receive your data in a portable format
• Withdraw Consent: The right to withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at info@branchly.ai. We will respond to your request within a reasonable timeframe and in accordance with applicable laws.

9. Third-Party Links

Our website may contain links to third-party websites or services that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you become aware that a child has provided us with personal information, please contact us at info@branchly.ai, and we will take steps to delete such information.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from the laws of your country. By using our services, you consent to the transfer of your information to these countries. We take appropriate safeguards to ensure your information remains protected in accordance with this Privacy Policy.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. Your continued use of our services after any changes indicates your acceptance of the updated policy.

13. Contact Us

If you have any questions about this Privacy Policy, our privacy practices, or wish to exercise your rights, please contact us at:

Branchly AI, Inc.
Email: info@branchly.ai